WoolFirst Network

WoolFirst is a New Zealand-wide network of private wool merchants, composed of individual independent companies united by a common objective and philosophy. Members adhere to a strict set of rules and regulations, upholding a high standard of business integrity.

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Core Principles

- Direct Procurement and Sales -
WoolFirst members procure wool directly from growers or sell it on their behalf, providing a comprehensive and cost-efficient wool handling service.

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- Healthy Competition -

While maintaining robust competition at the farm gate is a priority, the network’s ultimate goal is fostering greater unity beyond it.

- Value Growth -

Members are directly invested in increasing the value of wool, as their long-term future depends on enhancing its sale price. With over 100 years of combined experience, the network members have a proven track record of competitive advantage and market share growth.

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Commitment to the Industry

Through the Federation of New Zealand Wool Merchants (FNZWM), WoolFirst members actively contribute to the revitalisation of the global wool industry by:

 

- International Engagement -
Participating in initiatives by the International Wool Textile Organisation (IWTO).

 

- Support for the Campaign for Wool -
Backed by HRH King Charles as Patron.

 

- On-Farm Programmes -
Promoting and supporting initiatives like the New Zealand Farm Assurance Programme (NZFAP).

 

- Embracing Technology -
Developing and utilising new marketing technologies such as Wool Online.
 

 

Member Services

WoolFirst members provide a range of services to New Zealand wool growers, including:

 

- Prompt, Professional, and Personal Service -
Delivered to FNZWM standards.

- Industry Expertise -
Leveraging long-term experience and expertise.

- Cost-Effectiveness -
Ensuring efficient and economical service.

- In-Shed Pricing and Full Woolshed Clearance -
Offering practical solutions on-site.

 

Selling Options

 

Members also offer various selling options to growers, such as:
 

Outright Purchase

Forward Contracts

On-Behalf Sales

Online Sales & Tenders via Wool Online

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